1. All Rolex Watches Are Handmade. That’s right; each Rolex watch is handmade by skilled craftsmen and women. This attention to detail is what makes Rolex watches so unique and coveted by collectors around the world.
An interesting thing about their watches is that it takes over a year for the highly skilled Rolex employees to assemble one watch. The men and women employed by Rolex take pride in their work and attention to detail. The attention to detail is second to none.
2. A Rolex Watch Has Been to the Deepest Point in the Ocean
Rolex takes great pride in the durability of its watches. One of the interesting facts about the Rolex company is that many Rolex watches are pressure tested to great depths. A Rolex watch has been to the bottom of the Mariana Trench.
In 2012, James Cameron descended to the very bottom of the Mariana Trench. He attached a Rolex Deepsea Challenge to the arm of the submersible. The Deepsea Challenge is waterproof to an incredible depth of 12,000 meters. The watch performed as expected and kept the perfect time for Cameron’s entire journey.
3. The Rolex Headquarters Has Security That Rivals a High-Security Prison
The Rolex headquarters in Geneva is a high-tech fortress. The security is largely necessary because Rolex makes all of its components, save for a few small screws, in-house. All the gold, platinum, and other precious metals are forged in Bienne, one of four sites, with the assembly of each watch in Geneva itself.
The real treasure, however, is intellectual property. For example, Rolex has a patent on a blue Parachrom hairspring, thinner than hair, delicate but imperative for Rolex’s exquisite merchandise.
There are security cameras everywhere, and armed guards patrol the grounds. To enter the building, you must have an appointment and pass through multiple security checkpoints. There are also fingerprint scanners, vaulted doors, and eye scanners to keep the headquarters secure.
4. The Most Expensive Rolex Sold for Almost 18 Million Dollars
Rolex is the most exquisite and classy watch in the world. This reputation was upheld in 2017 when a Rolex Daytona with the reference number 6263 sold for a whopping 17.8 million dollars.
The Rolex Daytona was the most expensive Rolex ever sold at auction. The Rolex Daytona is a highly coveted watch among collectors. The one that sold for 18 million dollars was made in 1969 and featured an inlay of white gold.
5. Rolex Uses the Highest Quality Stainless Steel in the World
Rolex does not compromise on the quality of the materials used in its watches. Rolex only uses the most expensive stainless steel in the world, 904L. Other companies use lower quality stainless steel (316L). 904L stainless steel handles the most challenging conditions, including salt water, immense pressure, and friction.